Established in Ashburton, New Zealand, Selke creates top-notch rugged handcrafted hats. Whether you're looking at our "Fisherman's Ghillie", "Airhead", or one of our other practical sportsmans hats, we're sure you'll find a style that fits your rugged outdoor lifestyle.

Since 1973, two generations of the Selke family have put their name into a range of worthy outdoor gear that is now distributed world-wide. This site deals with the distribution of our products in the US only. For more information on dealings not within the US, please visit our main corporate site at www.selke.co.nz.